Skateboards, curler skates and a bag of chips spelled out on the pavement: Cikho’s “Crush On You” turns a South East London property into the setting for a teenage crush.
The clip follows a free group of associates drifting between a basketball courtroom, a chalk-scrawled walkway and a brick housing block. The footage is washed within the heat, light colors of late-Nineteen Eighties VHS, with hand-drawn title playing cards flashing “Crush On You” throughout the display screen between scenes. Glitch results, movement blur and abrupt cuts make it look as if one of many group introduced a camcorder alongside. A woman in curler skates and pink socks circles the courtroom as others swap drinks and dance strikes exterior a nook store.
Cikho began making music at 15, turning down report deal provides alongside the best way to remain impartial and deal with his personal promotion. He has cited Steve Lacy’s lo-fi sound as an affect on his personal genre-blurring method, and has mentioned listeners typically assume he’s American, not realising he’s from South East London.
Feedback beneath the add have been heat, with followers praising the throwback visuals and calling the monitor an early spotlight of his yr.
Information: “Crush On You” is out now by way of 0207 Def Jam and was produced by Luis Knowles. It follows April’s “Fell Once more” as Cikho’s newest single since signing with the label.
“Crush On You” has additionally been added to our Neon Music Early Alerts playlist, the place we highlight new artists and tracks price catching early.
You may also like:
