Just lately in one in all my numerous automobile fanatic group chats a good friend despatched a photograph of assorted Hallmark Christmas ornaments on a retailer shelf, highlighting a few of the cool automotive choices like a first-gen Ford F-150 SVT Lightning, a Mustang GTD, and a Nissan R34 GT-R, amongst different much less attention-grabbing vehicular ornaments. However there was one particularly that basically caught my eye: As a part of its flagship Souvenir line, Hallmark will promote you an decoration of the 2026 Ram 1500 REV electrical pickup truck. That appears progressive and funky, proper? Possibly your dad has an electrical truck and loves adorning the tree.
Drawback is, not solely has the Ram 1500 REV not gone on sale but, it will not ever. Ram canceled the totally electrical truck again in September, asserting that its identify can be used on what till then had been generally known as the Ramcharger, the model’s range-extender hybrid pickup. However the decoration is clearly the electrical REV, not the hybrid one (that also hasn’t gone on sale but itself).
Yours for as little as $29.95
The electrical REV has a novel face with completely different headlights, no grille and a large frunk opening, plus aero-optimized wheels. The rear finish is admittedly the identical because the range-extender REV, however we additionally know this decoration is the EV as a result of Hallmark says so. Says Hallmark within the merchandise’s description:
Powered to work onerous with fashionable, high-tech aptitude, the all-electric Ram 1500 REV pickup truck zooms onto the tree. Excellent in your favourite pickup truck fan, this Christmas tree decoration contains a good-looking blue design of the modern 2026 mannequin in die-cast metallic with wheels that flip and year-dated license plates.
I do not actually perceive why the entrance license plate says 2026 however the rear license plate says 2025. Is it a New 12 months’s factor? Hallmark does not say. However the decoration is 4 and a half inches lengthy, two inches large and an inch and a half tall. Ram does not have any precise images of the factor, however the humorous photoshopped one above makes that appear fairly small to me. At $29.99, I assume it is not a foul value for a die-cast that’ll dangle out of your tree? I am a non-practicing Jew so I’ve obtained no concept what a kinda-fancy Christmas decoration “ought to” price. Ram additionally sells the decoration by itself web site, for $29.95.
Who desires this?
There are solely three critiques of the decoration on Hallmark’s web site. The primary is from “Sharon,” who apparently purchased it for her grandson on October 27. Her assessment reads “Just lately obtained a brand new truck. I am certain he’ll love the decoration.” 5 stars. On December 6, Kathy mentioned “nice decoration for my godchild who loves vehicles.” 5 stars. Most lately, on December 8, Matt mentioned “I actually like this merchandise, as I’ve began amassing any attention-grabbing ornaments from the Hallmark shops. I’m glad to see so many nice licenses with the ornaments.” 4 stars.
I am unable to think about that is an decoration that Hallmark will purchase any extra inventory of, so this might turn out to be an actual collector’s merchandise sooner or later. Most likely not. However perhaps. When do you suppose Hallmark and Ram finalized this partnership? Does anybody at Hallmark even know the electrical Ram REV obtained canceled? The EV was canceled outright in September, however in January Ram introduced it was canceling the long-range mannequin. (Additionally, in April Ram obtained right into a authorized battle with suppliers as a result of it canceled an electrical heavy-duty truck.) In December 2024 Ram mentioned the electrical REV was delayed because the range-extender Ramcharger was being pushed ahead to 2025, however now that truck (now referred to as REV) might be out there in some unspecified time in the future in 2026. When Ram first revealed the electrical REV in 2023, it mentioned it will go on sale on the finish of 2024.
If the thought of an automotive Hallmark Souvenir decoration pursuits you, however you need one in all a automobile that really exists, they have you coated. Amongst the 28 completely different “transportation” ornaments there’s a 1969 Dodge Tremendous Bee, a 1968 Chevrolet hearth engine, a “Bumblebee” Camaro, a Nissan 370Z Nismo, a Ram Heavy Responsibility from “Yellowstone,” and numerous tractors, trains and building automobiles, plus a bunch of random slightly-transportation-related stuff.
