Proton has introduced its group gross sales numbers for July 2025, revealing that it delivered 13,518 items final month, a rise of two,249 items – or 22.1% – over the 11,069 items it managed to promote in June. This helped push its year-to-date (YTD) figures to 85,674 items for the primary seven months of the 12 months, preserving it firmly positioned in second within the general nationwide gross sales rankings.
It added that its market share for the month is estimated at 19.2%, with a present YTD market share determine of 19.3%, achieved on the again of a rise in whole business quantity (TIV) final month, with the estimated 70,545 items shifted representing a rise of 28.7% over June and making for the second highest month-to-month gross sales figures achieved in 2025.
Main the way in which for the model was once more the Proton Saga, which celebrated its fortieth anniversary by recording its greatest performing gross sales month for the 12 months in July. A complete of 6,638 items of the Saga have been delivered final month, bringing YTD gross sales numbers of the sedan to 38,345 items.
The X50 was the following best-seller for the model. With 999 items delivered over the ultimate seven days of the month, it ended July with 2,068 items offered in the course of the month, the third time the SUV has gone previous the two,000 gross sales mark this 12 months. With whole manufacturing quantity forecast to hit 5,000 items by the top of this month and whole bookings closing in on 5 digits, the automaker stated it expects significantly better numbers for the mannequin in August.
The S70 sedan continued to plug away, with one other 1,404 items offered in July bringing its YTD quantity to 10,750 items. Nonetheless, it wasn’t the model’s third best-selling mannequin, as that was the Persona, which managed 1,499 deliveries final month.
As for the X70, 617 items have been added in July to carry YTD gross sales of the SUV, which arrived in its facelifted kind final August, to 4,971 items. In the meantime, 329 items of the Iriz have been offered final month, and the X90 added an additional 229 items to its quantity in 2025.
Away from the ICE route, the model has the honour of getting the best-selling EV within the nation within the type of the eMas 7. July noticed one other 706 items (together with exports; 686 items have been registered domestically final month, based mostly on JPJ information) of the SUV being offered, bringing the mannequin’s YTD whole gross sales to 4,959 items (once more, additionally with exports).
“The success of the eMas 7 has exceeded expectations and proves the product in addition to the corporate’s technique to give attention to model constructing, charging infrastructure and the opening are right for Malaysian EV consumers,” stated Proton Edar deputy CEO Zhang Qiang.
Point out was additionally manufactured from export numbers, which the corporate stated was now 44.1% forward of that managed in the identical interval in 2024. Complete YTD export gross sales now stands at 2,258 items, with the firm stating that the X50 had overtaken the Saga as the most well-liked export mannequin. Third on the export fashions listing is the eMas 7, with the 20 items exported in July bringing the mannequin’s YTD export quantity to 270 items.
The corporate added that its intention to sharpen its give attention to export gross sales have been signposted by the latest formation of Proton Worldwide Company (PICSB). “With the upcoming eMas 5 including a second EV mannequin to our portfolio and rising curiosity from abroad markets, the expectation is for EV and export gross sales to develop their contribution to general gross sales numbers over the approaching months and years,” Zhang stated.
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