One in all skilled wrestling’s most adorned performers will hold up their boots — or extra particularly, sneakers — tonight when John Cena has his ultimate match on WWE’s Saturday Evening’s Primary Occasion particular. A fixture of the game and a documented fan of basic sneakers like Reebok Pumps, Cena will formally retire after 26 years in motion. To commemorate Cena’s final match, impartial footwear model Dizygotic is serving up a special-edition sneaker launch.
After launching a Venture Alpha collaboration with NYC fashion icons Dee and Ricky in November, Dizygotic is rapidly following issues up with The Final Venture Alpha “Heel Flip” sneaker. As its title suggests, the sneaker riffs on WWE’s “The Final Time Is Now” tagline for Cena’s ultimate stretch of matches, nevertheless it additionally doubles as signifying Dizygotic’s last-ever Venture Alpha launch.
The “Heel Flip” theme references Cena’s character turning right into a villain throughout WWE’s March Elimination Chamber premium dwell occasion. The surprising change was particularly notable after Cena had performed a hero, or face, for almost his complete WWE profession. Beloved by each older and youthful followers for his “by no means quit” perspective and heroic portrayal, the March heel flip got here as a shock to viewers.
Dizygotic The Final Venture Alpha “Heel Flip” (shroud element).
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For the brand new sneaker, Dizygotic makes use of its signature mismatched design language, combining clean white leather-based and snakeskin-textured leather-based. Cena’s well-known “you may’t see me” catchphrase is delivered to life with a terry material shroud that obscures the Venture Alpha’s typical branding. Additional tying the look to Cena is the sneaker’s denim liner, a reference to the wrestling star’s go-to denims shorts look. The Final Venture Alpha additionally comes packaged with quite a few equipment together with three units of shoelaces and mismatched sweatbands.
To introduce the brand new design, Dizygotic labored with former WWE Cruiserweight Champion Dylan “Hornswoggle” Postl for a promotional video and photoshoot.
Timed to launch simply forward of Cena’s ultimate match, the Dizygotic The Final Venture Alpha Heel Flip might be launched Saturday at 5 p.m. ET. Retail pricing is $267.
Dizygotic The Final Venture Alpha “Heel Flip” (left shoe).
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Dizygotic The Final Venture Alpha “Heel Flip” (proper shoe).
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Dizygotic The Final Venture Alpha “Heel Flip” (prime).
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Dizygotic The Final Venture Alpha “Heel Flip” (heel).
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Dizygotic The Final Venture Alpha “Heel Flip” (insole).
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